
MT. PROSPECT, Ill. (Jan. 20, 2026) – Today, Bosch Power Tools has doubled down on its commitment to jobsite innovation by announcing 60 new products that will launch following their debut at the 2026 World of Concrete tradeshow. The brand is unveiling robust solutions for workers in three key categories: a fully integrated concrete portfolio, a new EXPERT 18V platform and major expansions into outdoor power equipment and modular storage.
“There’s no better place to debut Bosch's 2026 product lineup than World of Concrete - we can't wait to get it in the hands of real workers,” said John Paul Marcantonio, North American President and CEO for Bosch Power Tools. “This year's additions are based on feedback we received from jobsites across the country. The result is a portfolio designed to help workers feel in control, empowered and confident to get their jobs done.”
Thoughtfully engineered to truly meet the needs of today's trade professionals, who increasingly seek more flexibility and durability on the jobsite, these additions build on Bosch’s robust 18V platform that’s designed for uncompromising performance, durability and versatility.
Throughout the show, attendees will see messaging and creative designed to empower, inspire and honor their vocation as part of Bosch’s ‘Like a Bosch’ campaign. Now in its second year, the witty platform continues to celebrate the grit, skill and pride of trade professionals, showing that when the tools deliver, workers do too.
“’Like a Bosch’ sparked such a meaningful dialogue with and for the trades when it debuted last year, it was essential for us to build on that,” said Allison Fishman, Vice President of Marketing at Bosch Power Tools. “In 2026, the campaign taps into the powerful, transformative feeling workers get when they pick up and use a Bosch tool. It’s an impactful moment when they begin to work ‘Like a Bosch.’”
Below is a taste of the more than 60 new products that the brand will unveil at World of Concrete, including:
To extend the World of Concrete experience beyond the show floor, Bosch will host a YouTube Livestream on Jan. 21 at 2 p.m. PST, offering offsite viewers an exclusive virtual tour of the booth and a first look at the new tools revealed during the press conference.
For more information, visit the Bosch Power Tools Press Room at pressroom.boschtools.com or connect with Bosch Power Tools on Facebook and Instagram.
Contact: Contact person/s for press inquiries:
Jordan Keller, Anastasia Maragos,
Phone: +1 224 537-7316 Phone: +1 217 250 6076
E-mail: Anastasia.Maragos@zenogroup.com
About Bosch
Having established a presence in North America in 1906, today the Bosch Group employs 42,000 associates in more than 100 locations in the North American region (as of Dec. 31, 2023). Bosch generated consolidated sales of $16.5 billion in the U.S., Mexico and Canada in 2023. For more information visit www.bosch.us, www.bosch.mx and www.bosch.ca.
The Bosch Group is a leading global supplier of technology and services. It employs roughly 429,000 associates worldwide (as of December 31, 2023). The company generated sales of $99 billion in 2023. Its operations are divided into four business sectors: Mobility, Industrial Technology, Consumer Goods, and Energy and Building Technology. With its business activities, the company aims to use technology to help shape universal trends such as automation, electrification, digitalization, connectivity, and an orientation to sustainability. In this context, Bosch’s broad diversification across regions and industries strengthens its innovativeness and robustness. Bosch uses its proven expertise in sensor technology, software, and services to offer customers cross-domain solutions from a single source. It also applies its expertise in connectivity and artificial intelligence in order to develop and manufacture user-friendly, sustainable products. With technology that is “Invented for life,” Bosch wants to help improve quality of life and conserve natural resources. The Bosch Group comprises Robert Bosch GmbH and its roughly 470 subsidiary and regional companies in over 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. Bosch’s innovative strength is key to the company’s further development. At 136 locations across the globe, Bosch employs some 90,000 associates in research and development, of which nearly 48,000 are software engineers.
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